KEK Creative Economy Promotes Superior Products - Tribunjateng.com

2022-08-08 06:52:40 By : Ms. Linda Yin

TRIBUNJATENG.COM, BATANG - The Batang Expo is a breath of fresh air for the people of Batang Regency, the article has been abolished for two years and in 2022 it will be back.This is not only felt by the people who enjoy the Batang Expo, business actors are eager to promote their products, regional-owned stands, sub-districts for example also show off the potential and superior products of their area.That's whatThe Batang Creative Economy Committee (KEK) participated in evaluating various creative and creative products at this Batang Expo."At the Creative Economy stand yesterday we wanted to introduce that in Batang Regency there is already a SEZ, we want to be a forum for Creative Economy players to promote their products," said Secretary of the Batang SEZ, Eka Panca Wijaya, Tuesday (24/5/2022).Panca mentioned that the products offered are the average ones that have been included in the Creative Economy Catalog which was launched last month."The main products we are branding this time are Jae Ale and Nala Indonesian Tea. Then for the supporting products here, namely Tasus Salimah, Landax, Martabak Ireng, Batang Coffee, wayang golek, Kioni, BJO Furface, leaf butterfly, carrying weaving, wooden boat miniature community, The Termite, and so on," he explained.According to Panca, the enthusiasm of visitors at the Creative Economy stand was extraordinary, almost all Creative Economy products here were selling well and being hunted by visitors.In addition to promotions, KEK also exhibited the SEZ agenda and programs, as well as certificates of appreciation for Indonesian creations from the Ministry of Tourism to BJO Furface, Bakoel Jamu, and Kioni.Meanwhile, the owner of Bakoel Jamu, Ginanjar Saputra, described the jae ale product being branded by Ekraf."Jae ale is a fermented ginger and lemon drink packaged in a unique glass bottle. This jae ale with a lemon-flavoured soda sensation is starting to be loved by millennials," said Ginanjar.Ginanjar's business began with his desire to invite people to consume herbal medicine which is currently being abandoned."Since I was little, I have been familiar with herbal medicine. I tried to mix herbs and package them so that they could go up to grade, so that young people don't hesitate to drink herbs like coffee or tea," he explained.Then the owner of Nala Indonesian Tea, Ratih Anggun Perdhani, revealed that Nala Indonesian Tea supports a healthy lifestyle that is now being done by many people."We package the best local premium tea products (picked shoots + 2 leaves below, hand plucking, homemade), and make various variants of artisan tea (natural blends), made from tea, tisane, dried fruits, and various spices without any added essence. or chemicals at affordable prices and of the best quality," said Ratih.(*)